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Interparfums FY 2022: record earnings as operating profit soars 33 percent

THE WHAT? Interparfums has reported its results for the 2022 fiscal year. The fragrance giant recorded record earnings for the full year with net income up 40 percent on 2021’s figures and sales rising 26 percent to €706.6 million. THE DETAILS The company noted that it had extended its partnership with Montblanc until December 31, 2030 and, subject to the General Meeting’s ratification, hit its goal of achieving gender parity on its board. THE WHY? Philippe Benacin, Chairman and CEO, commented, “Against the backdrop of a turbulent economic and geopolitical environment, our sales and earnings continued to grow in 2022. In 2023, although many uncertainties still exist, this positive momentum should continue with sales expected to reach €750 million, driven by the continuing appeal of our brands for consumers in a global perfume market that remains buoyant.” The post Interparfums FY 2022: record earnings as operating profit soars 33 percent appeared first on Global Cosme

I Tried Anastasia Beverly Hills’ Brow Freeze—Here’s How It Holds Up

As someone with thick, wiry eyebrows, finding a brow gel that lasts has been a struggle. Many brow gels fill, fluff, and groom just fine, but the hold is always lacking for my unruly brow hairs—like a sleep-deprived toddler, it’s their way or the highway. Even the soap brow hack couldn’t keep my stubborn hairs in place for more than an hour. So when I saw that Anastasia Beverly Hills had launched an “extreme-hold brow wax” called Brow Freeze, I jumped at the chance to take it for a spin.

The product: Anastasia Beverly Hills Brow Freeze

Brow Freeze is a solid, crystal-clear wax that Anastasia Beverly Hills says has its “strongest hold yet.” At first touch, it feels firm and tacky, but it dries down to a natural, non-sticky finish on brows. Unlike soap, you don’t need water to activate it—just apply with a spoolie for the kind of fluffy, feathered brows you’re used to seeing all over Instagram.

Before and After Brow Freeze

Kat before and after using Brow Freeze

The result? Feathery, fluffed-up brows.

After a few practice runs, I discovered that scraping off a tiny bit of Brow Freeze with a spoolie and working it back and forth on the inside of the cap (or another flat surface) gave me the most natural-looking result. With the product evenly coating my spoolie (I used Wayne Goss Brush 23), I was able to shape and sculpt my brows exactly where I wanted them—the formula gives you a bit of working time before it dries down. Once it sets, it’s set for good; the hold is no joke.

Six hours later, my brows were just about as fluffy, feathery, and lifted as they were when I first applied.

6 hours after Brow Freeze – brows still in place!

The Hot Take

Thanks to its intense hold that actually lasts longer than an hour (!), Brow Freeze has become my everyday brow styling go-to. If you have coarse, curly, straight, or downward-growing brows that need a strong-hold brow product, it’s absolutely worth a shot. Brow Freeze is slightly more tricky to work with than your average brow gel, so here are my tips for brow success.

  • Use less than you think you need. In my experience, too much product can lead to clumps and flakes. (I had to try a few times before I nailed my perfect amount of wax.)

  • Work a bit of wax around with your spoolie to evenly coat the bristles before applying.

  • Working quickly, sculpt your brow hairs in place. The hold isn’t flexible, so once it sets, it’s set.

  • For a laminated brow look, use a toothbrush or the metal ferrule of your spoolie to press down firmly on your brow hairs to lock them into place. (Anastasia Beverly Hills recently launched a Brow Freeze Applicator for this exact purpose.)

  • Close the jar tightly to keep the formula from drying out when you’re not using it.

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* This article was originally published here


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